Friday, February 24, 2012

Millenials Could be the Difference in 2012 Elections


In the last four national elections, generational differences have mattered more than they have in decades. According to the exit polls, younger people have voted substantially more Democratic than other age groups in each election since 2004, while older voters have cast more ballots for Republican candidates in each election since 2006.

The latest national polls suggest this pattern may well continue in 2012. Millennial Generation voters are inclined to back Barack Obama for reelection by a wide margin in a match-up against Mitt Romney, the GOP candidate who has run the strongest versus Obama in many polls. In contrast, the oldest voters -- the Silent Generation -- are solidly behind Romney.

In between the youngest and the oldest voters are the Baby Boom generation and Generation X. Both groups are less supportive of Obama than they were in 2008 and are now on the fence with respect to a second term for the president. These, my friends, are the swing voters...the mushy middle the parties will fight 'til the death to get to the polls.



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